Mission & Team


While there are many influences and differing experiences which impact a child’s development, adjustment, and success; each child has a common pathway–his or her parents. Parenting calls for attention, giving, and responsibility for a child, yet parenting is also about how parents see and feel about themselves. At Parent in the Know both are important to us.

Parent in the Know is committed to supporting a better understanding of functioning and well-being in the parenting role and in children’s social-emotional health to promote effective and rewarding parenting experiences and optimal child outcomes.


Parent in the Know is deeply connected to parents and children because we know first-hand the challenges and joys that our clients experience. We value the opportunity to be a part of such an important life milestone. 

Parent in the Know is led by Lilla Dale McManis, PhD. and Mark McManis, PhD., psychologists and the parents of two children. The Drs. McManis have extensive training and expertise in child development, developmental psychology, and educational psychology. With 30 years of experience each, they have worked extensively with parents and in conducting assessments.


LDMcManisDr. Lilla Dale McManis is President & Founder. She holds a PhD in Educational Psychology, a Master’s in Education, a Bachelor’s in Child Development, and is a Certified Parent Coach. She uses her training and experience as a psychologist, child developmentalist, researcher, educator, and parent to promote positive child outcomes through informed, effective, and applied practices. Prior to launching Parent in the Know, she held positions at the University of Florida, the University of Texas, the Massachusetts Departments of Education and Public Health, and Hatch Early Learning. You can learn more about her at LinkedIn








Dr. Mark McManis is Vice President & Chief Data Officer. Dr. McManis holds a PhD in Developmental Psychology & Statistics, a Master’s and Bachelor’s in Developmental Psychology, and a Post-Doc from Harvard’s School of Psychology. He has held positions at the University of Florida, Harvard University, Brandeis University, Rice University, and the University of Tennessee. Dr. McManis is currently an Associate Professor at the University of Texas in the School of Psychology and Clinical Director of the MEG Lab at Dell Children’s Hospital, where he does functional neuroimaging. You can learn more about him at LinkedIn.